Canada: Retail Sales January 2016

Retail sales rose 2.1% to $44.2 billion in January, led by five subsectors that rebounded from lower sales in December. Gains were reported in 7 of 11 subsectors, representing 82% of total retail sales.

The increase in January was indicative of higher volumes sold, as constant dollar sales rose 2.1%.

Most subsectors post higher sales in January, led by motor vehicle and parts dealers.

The largest increase in dollar terms was a 4.8% advance at motor vehicle and parts dealers. This was the third gain in four months. The increase in this subsector was mainly attributable to new car dealers (+5.3%). Gains were also reported at other motor vehicle dealers (+4.0%), used car dealers (+2.2%), and automotive parts, accessories and tire stores (+1.6%).

The sales increase at general merchandise stores (+4.9%) in January was the first in three months, and more than offset the weather-influenced decline in December.

Sales at building material and garden equipment and supplies dealers (+3.0%) rose for the sixth consecutive month. The main product type sold in this subsector is lumber and other building materials, accounting for about 40% of sales.

Clothing and clothing accessories stores (+1.2%) advanced in January but did not offset the decline in December. Higher sales were reported at all store types within the subsector, led by a 6.6% rise at shoe stores.

Receipts were relatively unchanged at food and beverage stores. Results were mixed among store types. Higher sales at supermarkets and other grocery stores (+0.6%) more than offset lower sales at convenience stores (-2.5%) and beer, wine and liquor stores (-0.5%).

Sales at gasoline stations (-1.6%) continued their downward trend in January, recording the largest decline in dollar terms. Sales in this subsector have declined for seven consecutive months to reach their lowest level since October 2010.

Sales at sporting goods, hobby, book and music stores (-3.4%) declined for the second consecutive month.

Sales up in eight provinces

Retail sales were up in eight provinces in January, after falling in every province except Prince Edward Island in December.

In five provinces, the rise in January more than offset the decline in December. Sales in Ontario (+2.8%) and Quebec (+2.9%) rose primarily on the strength of higher sales at new car dealers. The 2.3% increase in British Columbia was more widespread across various store types. In Manitoba (+2.8%), sales rose for the eighth time in nine months. The 0.8% gain in Saskatchewan essentially offset the decline in December.

Receipts in Alberta (-0.2%) decreased for the fourth time in five months. Higher sales at new car dealers were more than offset by lower sales at gasoline stations.

Retail sales in Prince Edward Island edged down 0.1% in January.

Forex heatmap

This article is for general information purposes only. It is not investment advice or a solution to buy or sell securities. Opinions are the authors; not necessarily that of OANDA Corporation or any of its affiliates, subsidiaries, officers or directors. Leveraged trading is high risk and not suitable for all. You could lose all of your deposited funds.

Dean Popplewell

Dean Popplewell

Vice-President of Market Analysis at MarketPulse
Dean Popplewell has nearly two decades of experience trading currencies and fixed income instruments. He has a deep understanding of market fundamentals and the impact of global events on capital markets. He is respected among professional traders for his skilled analysis and career history as global head of trading for firms such as Scotia Capital and BMO Nesbitt Burns. Since joining OANDA in 2006, Dean has played an instrumental role in driving awareness of the forex market as an emerging asset class for retail investors, as well as providing expert counsel to a number of internal teams on how to best serve clients and industry stakeholders.
Dean Popplewell